On November 8, 2019 the Chair for International Management and the Chair of Management jointly hold their third conference on “Success in Emerging Markets”.

Emerging markets have become increasingly important for Swiss companies – both as potential new markets and as production locations. However, they are not easy to enter, and successful management in emerging markets poses serious challenges.

This conference includes speeches from top managers with a long history of experience in emerging markets, a panel discussion, and time for networking. It is organised to give executives in Swiss SMEs and MNCs valuable insights about how to enter these countries and how to successfully do business there.

With the support of Sika AG, the University of Fribourg created the "Sika-endowed Research Group Emerging Markets" that hosts this conference.

 

Success in Emerging Markets 2019

Business Conference

Friday, November 8, 2019, 8.50 - 14.00 h

University of Fribourg

Speakers and panelists: 

Sandro Piffaretti
Delegate of the Board of Directors

Swiss Automotive Group

Mihaly Lieb
Vice Delegate of the Board of Directors

Swiss Automotive Group

Philipp Leutiger
Chief Digital Officer

LafargeHolcim

Dimitris Brilis
Vice President Emerging Growth Markets

Alcon

Prof. Dr. Dirk Morschett

Chair for International Management

University of Fribourg 

 

Prof. Dr. Rudolf Grünig

Chair of Management

University of Fribourg

Why should you participate?

  • Gain inspiration for your company's strategy
  • Learn from successful managers and experts
  • Hear about best practices from experienced companies
  • Evaluate opportunities in foreign markets
  • Build networks with other managers

 

Conference fee

  • Regular fee for the day (including coffee break and apéro riche): CHF 195.-

 

Location

  • University of Fribourg, PER 21, Boulevard de Pérolles 90, 1700 Fribourg, Room G120. Access-Information

 

Please download the programme here

Please register here

Presentations will be available after the conference.

Some impressions of the conference 2018