Ms Ghizlane Arifine, Multi-Brand Loyalty: Three Essays on the concept and its impact on loyalty strategies effectiveness – Focus on FMCG retail sector –
Jury:
Prof. Dr. Eric Davoine, President
Prof. Dr. Olivier Furrer, first supervisor
Prof. Dr. Dirk Morschett, second supervisor
| Quand? | 27.11.2020 14:00 |
|---|---|
| Où? | PER 21 E130 Bd de Pérolles 0 1700 Fribourg |
| Contact | Faculté des Sciences économiques et sociales et du management Chantal Achermann decanat-ses@unifr.ch Bd. Pérolles 0 1700 Fribourg 0263008200 0 |
| En savoir plus | Vers le site |