“It was received positively all over the country,” said Regula Hänggli Fricker, a professor of mass media and communication at the University of Fribourg.  Clarity, consistency and transparency are all key ingredients of crisis communication, she added, “especially when trust is as important as [it is] in this pandemic”. Indications so far are that the government has gained effective control of communication during the pandemic. Interview at Swissinfo.ch on the 24th May.

Interview online